PRIVACY
POLICY

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ToneThread.com and ToneThread.Studio
Effective: 1 April 2025
Last updated: 1 June 2026
 
ToneThread Studio is a trading name of WEBLOCS
ABN: 41 627 868 118
Operated by Troy S Lowndes
East Fremantle, Western Australia
 
This Privacy Policy explains how ToneThread Studio collects, uses, stores, protects, and handles personal information when you use our websites, tools, apps, prototypes, forms, services, and related digital products.
 
ToneThread Studio includes ToneThread™, Spectral Binary™, BarkThread™, ToneStudio™, TuneThread™, BureaucraTick, ParasiTick, Symbiotick, Confabulator, CompanionChat.ai, and related tools, services, experiments, prototypes, content, frameworks, and websites.
 
We respect privacy because the work we do often sits close to the inner weather of a person’s language. Tone, emotion, reflection, identity, neurodivergent communication, and personal writing can be sensitive. We take that seriously.
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1. About This Policy

In this Policy:

“ToneThread Studio”, “we”, “us”, or “our” means WEBLOCS, trading as ToneThread Studio.

“You” or “user”
means any person who accesses or uses our websites, tools, apps, forms, prototypes, content, services, or communications.

“Services” means all ToneThread Studio websites, tools, apps, prototypes, dashboards, models, forms, waitlists, mailing lists, content, services, and related digital products.

“Personal information” means information or an opinion about an identified person, or a person who is reasonably identifiable.
 

2. What Information We Collect
 
We may collect different types of information depending on how you interact with us.
 
This may include:
 

• your name;

• email address;

• contact details;

• organisation name;

• role or job title;

• enquiry details;

• licence or partnership interest;

• messages you send us;

• feedback, comments, or survey responses;

• website usage information;

• device, browser, and technical information;

• IP address and approximate location;

• cookies and analytics data;

• payment or subscription-related information, where applicable;

• account details, if accounts are offered;

• content you choose to submit into ToneThread tools.
   

If you use our tone, language, writing, resonance, or emotional analysis tools, you may choose to submit text, prompts, examples, reflections, uploads, or other content. This content may contain personal information or sensitive information, depending on what you enter.

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3. Sensitive Information

Some information deserves extra care.

You may choose to submit information that reveals or suggests:
 

• health information;

• mental health information;

• neurodivergent traits or experiences;

• emotional state;

• trauma-related content;

• workplace issues;

• family or relationship information;

• religious, philosophical, political, or cultural views;

• sexuality or identity;

• information about children;

• other deeply personal material.
   

Please do not submit sensitive information unless you are comfortable doing so and have the right to provide it.

Where possible, remove names, identifying details, workplace details, client names, or third-party personal information before using our tools.

We do not require you to provide sensitive information to browse our general website.

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4. How We Collect Information

We may collect information when you:
 

• visit our website;

• use our tools or apps;

• submit text into a ToneThread service;

• complete a form;

• join a mailing list;

• contact us by email;

• request a demo;

• ask about licensing;

• provide feedback;

• participate in testing or early access;

• purchase, subscribe to, or enquire about a service;

• interact with our content or social media;

• use third-party platforms connected to our services.
   

We may also collect technical information automatically through cookies, analytics tools, logs, or similar technologies.

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5. Why We Collect Information

We collect and use information to:
 

• provide the Services;

• respond to enquiries;

• operate ToneThread tools;

• generate outputs;

• improve user experience;

• maintain security;

• prevent misuse;

• troubleshoot technical issues;

• understand website and tool usage;

• develop and improve products;

• manage subscriptions, licensing, or commercial arrangements;

• communicate updates;

• manage waitlists, beta access, and early access programs;

• comply with legal obligations;

• protect our rights, users, systems, and intellectual property.
   

We may also use aggregated or de-identified information to understand usage patterns, improve our models, test features, develop research insights, or improve the quality and safety of the Services.

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6. AI, Automation, and Submitted Content

Some ToneThread Studio services may use artificial intelligence, machine learning, automation, symbolic modelling, semantic analysis, or other computational systems.

When you submit content into these tools, that content may be processed to generate outputs, analyse tone, identify patterns, produce reflections, or improve service functionality.

Unless we clearly state otherwise, you should assume that submitted content may be processed by software systems and may pass through third-party infrastructure used to provide the Services.

We do not claim ownership of your original submitted content.

However, by submitting content, you allow us to process it as needed to provide, secure, maintain, and improve the Services, as described in this Policy and our Terms and Conditions.

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7. Children and Young People

Our Services are not intended for unsupervised use by children.

If you are under 16, please do not use the Services without permission and supervision from a parent or guardian.

Parents, carers, guardians, educators, and adults are responsible for ensuring that any child or young person’s use of the Services is appropriate and supervised.

Please do not submit personal information about a child unless you have lawful authority to do so.

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8. How We Use Cookies and Analytics

We may use cookies, analytics, logs, and similar technologies to:
 

• operate the website;

• remember preferences;

• improve performance;

• understand which pages and features are used;

• detect technical issues;

• improve content and usability;

• protect against misuse or abuse.
   

You can usually control cookies through your browser settings.

Some parts of the Services may not work properly if cookies or similar technologies are disabled.

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9. Third-Party Services

We may use third-party services to operate, host, analyse, secure, process, or improve our Services.

These may include services for:
 

• website hosting;

• cloud storage;

• analytics;

• payment processing;

• email delivery;

• authentication;

• AI or language model processing;

• security monitoring;

• forms and surveys;

• customer support;

• productivity and administration.
   

Third-party services may collect or process information according to their own terms and privacy policies.

We take reasonable steps to use reputable providers, but we do not control every aspect of how third-party platforms operate.

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10. Overseas Disclosure

Some third-party providers may store or process information outside Australia.

By using the Services, you understand that your information may be processed in Australia or overseas, depending on the systems and providers used to operate the Services.

Where reasonable, we aim to use providers with appropriate security, privacy, and data protection practices.

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11. How We Protect Information

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.

Security measures may include:
 

• access controls;

• secure passwords and authentication;

• encryption where appropriate;

• secure hosting providers;

• limited access to personal information;

• monitoring for misuse;

• administrative, technical, and organisational safeguards.
   

No online service can guarantee perfect security. You use online services with that understanding.

Please do not submit highly confidential, legally privileged, medical, crisis-related, or third-party sensitive information unless you are comfortable with the risks of online processing.

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12. How Long We Keep Information

We keep personal information only for as long as reasonably needed for the purpose it was collected, including to:
 

• provide the Services;

• respond to enquiries;

• maintain records;

• comply with legal obligations;

• resolve disputes;

• improve and secure the Services;

• protect our rights and intellectual property.
   

We may retain aggregated or de-identified information for longer, provided it no longer reasonably identifies you.

Where practical and lawful, we may delete, de-identify, or securely destroy information that is no longer needed.

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13. Direct Marketing and Communications

If you subscribe to updates, join a waitlist, request information, or otherwise consent to communications, we may send you emails about:
 

• product updates;

• new tools;

• research notes;

• licensing options;

• events;

• early access opportunities;

• changes to our Services.
   

You can unsubscribe from marketing emails at any time using the unsubscribe option in the email or by contacting us.
We may still send necessary administrative, legal, security, or service-related messages.

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14. Access and Correction

You may contact us to request access to personal information we hold about you.
You may also ask us to correct information that is inaccurate, out of date, incomplete, irrelevant, or misleading.
We may need to verify your identity before responding.
In some cases, we may be unable to provide access or correction, including where doing so would breach another person’s privacy, reveal confidential information, affect legal rights, or be otherwise restricted by law.

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15. Deletion Requests

You may ask us to delete personal information we hold about you.
Where reasonable and lawful, we will take steps to delete or de-identify the information.
There may be circumstances where we need to retain certain information, including for legal, security, accounting, dispute resolution, backup, or legitimate business reasons.

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16. Complaints

If you have a privacy concern, please contact us first so we can try to resolve it.
Please include enough detail for us to understand the issue and respond properly.
We will take reasonable steps to investigate and respond to privacy complaints within a reasonable timeframe.
If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner or another relevant privacy authority.

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17. Links to Other Websites

Our website or Services may link to third-party websites, tools, platforms, content, or services.
We are not responsible for the privacy practices, content, security, or policies of third-party websites.
You should read the privacy policy of any third-party service before using it.

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18. Changes to This Policy

We may update this Privacy Policy from time to time.
The latest version will be published on our website with a revised “Last updated” date.
If changes are material, we may take reasonable steps to notify users.
Your continued use of the Services after an updated Privacy Policy is published means you accept the updated Policy.

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19. Contact Us

For privacy questions, access requests, correction requests, deletion requests, complaints, or concerns, contact:

ToneThread Studio
A trading name of WEBLOCS
ABN: 41 627 868 118
Operated by Troy S Lowndes
East Fremantle, Western Australia

Email: tuned@tonethread.com
Website: tonethread.com | tonethread.studio

ToneThread Studio is built around language, tone, and resonance. We ask users to treat their own information, and the information of others, with care.